Title: Swot Analysis On Easyjet
|Date:||January 10, 2015|
|Length:||3 / 667|
|No of views:||0|
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For an understanding of the drivers of this SWOT analysis and supporting literature, a PESTLE and Porter’s Five Forces analysis could be performed.
• Solid financial growth: 2005 saw an increase in profitability by some 9.1 percent over the previous year, totalling ?67.9 million before tax...
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This reflected an increase in passenger numbers by 21.4 percent to 29.6 million and rise in the revenue per seat by 78 pence to ?38.66.
• Strong brand name: easyJet built its name on the back of its flamboyant founder, Stelios Haji-Ioannou, its bright orange airlines and online booking system, which lead to the strapline, “The web’s favourite airline...
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