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Title: Nivea External Analysis

Essay Details

Subject: History
Author: Beth W
Date: June 4, 2016
Level: University
Grade: A
Length: 2 / 422
No of views: 0
Essay rating: good 0, average 0, bad 0 (total score: 0)

Essay text:

Other than that the cosmetics industry is not subject to a lot no political constraints and legal regulations. Economic Factors: Even though FaceWipes provides cleaning of facial oil at convenience, with the current global economic crisis, consumers might be unwilling to pay for expensive wipes. With Nivea being a premium brand, consumers might opt to purchase a substitute product which might be of lower quality and price...

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With Nivea being a premium brand, consumers might opt to purchase a substitute product which might be of lower quality and price. Technological: It is widely known that product categories that are weaker on the technology dimension are particularly vulnerable to competition from both new products and foreign competition...

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