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Jordan's Furniture 2 / 366
Brief on Measuring Preferences for Really New Markets 2 / 545
Marketing 1 / 251
marketing 3 / 676
Positioning: The Battle For Your Mind by Al Ries and Jack Trout 3 / 806
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Advertising 4 / 1049
Aqualisa Case Study 5 / 1223
Axe Deo 1 / 300
B2B vs B2C 3 / 652
BIC Case 3 / 725
BUYER DECISION PROCESS 4 / 966
Basics Of Marketing 3 / 777
Bliss Smoothie 6 / 1559
Brand Repositioning 5 / 1256
Brita 2 / 530
Business Research Problemlopportunity Analysis 1 / 290
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b2b and b2c 2 / 586
brand 3 / 853
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Calyx & Corolla 2 / 351
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Colgate-Palmolive Company: The Precision Toothbrush 6 / 1692
Colgate 4 / 1157
Computron 4 / 974
Consumer Behavior 3 / 686
Consumer Behaviour 1 / 260
Consumer Buying Decision 1 / 256
Consumer behavior 8 / 2213
Consumer behavior 3 / 826
Country of Origin Meat Labeling 1 / 270
Critical Thinking In Decision Making 2 / 419
cloverleaf 2 / 377
colgate palmolive 3 / 756
consumer driven economy 2 / 341
costco 1 / 182
DU Darsft case analysis 5 / 1237
Decision Making 1 / 265
Defining Marketing 3 / 654
Dell's Strategy 2 / 512
Discuss the role of product positioning in consumer buying decision process and whether consumer involvement impacts on the role of product positioning in the decision process 4 / 1052
ECONOMY 2 / 309
Essence of 2 / 533
employee involvement can enhance decision making 2 / 456
First Call 1 / 98
four ps of marketing 2 / 458
frigidaire case analysis 3 / 613
Gatorade Marketing 1 / 136
Global Versus Localized Marketing Strategies 1 / 294
Guerilla Marketing 1 / 205
HDTV or diamond ring? Women’s consumption challenge 1 / 284
Harvard Case: Launching the BMW Z3 Roadster 5 / 1206
Harvard Logitech Case Study 5 / 1334
Heineken 4 / 945
High Involvement and Low Involvement in searching for product information 6 / 1564
How Supply and Demand Differs 2 / 530
How to write a case analysis 4 / 962
high invilvement marketing 2 / 562
how is market segmentation used in target marketing? 1 / 178
ICICI PRUDENTIAL 3 / 780
Information Importance 2 / 438
Intel: A case study in Corporate Branding 2 / 527
Introduction to Consumer Behaviour and Marketing Strategy 2 / 312
Involvement&Motivation 10 / 2751
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L'Oreal Case Study 3 / 814
land rover 2 / 403
low involvement ad 2 / 359
MARKETING AND CUSTOMER RELATIONSHIP CONCEPT WORKSHEET 3 / 844
Manager 2 / 345
Market Analysis: Thorr Motorcycles 4 / 1043
Market Assesment 3 / 658
Market Plan 1 / 293
Market Segmentaion 1 / 273
Marketing 4p 2 / 346
Marketing B2B-B2C 3 / 680
Marketing Communication 2 / 548
Marketing Concepts 1 / 185
Marketing General 2 / 395
Marketing Mix 4 / 1130
Marketing Plan And Stp 4 / 1189
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Mr 4 / 965
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Nestle Refrigerated Foods: Contadina Pasta & Pizza 2 / 343
Nike to Release Sports Drink 2 / 445
Perceptual Maps in Marketing 4 / 1040
Perceptual maps 5 / 1270
Perputual maps in Marketing 4 / 1080
Positioning Campells Soup IQ 1 / 64
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Pricing Strategies - Dell 7 / 2010
Product Life Cycle 2 / 506
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Redbull Pricing Factor 1 / 275
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Scorpio from Mahindra: A Brand Positioning Decision 5 / 1265
Scorpio 4 / 1029
Segmentation, Targeting and Positioning 4 / 1102
Short Version Marketing Plan 1 / 279
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Supre Purchase Phase 3 / 797
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The Importance of Marketing 2 / 350
The Marketing And Planning Process Theory 2 / 331
The Precision Toothbrush 2 / 377
The Role Of Advertising In Today's World 4 / 1046
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Twins Foodcourt 2 / 391
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B2B Marketing vs. B2C Marketing 4 / 1093
B2B vs. B2C Marketing 4 / 978
B2B vs.B2C Marketing Differences 4 / 988
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Consumer Buyer Behaviour 11 / 3268
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technology 2 / 373

 

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