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Maintenance biocide market est. 38mil but in 10 years would replace concentrate market
Avg. metalworking fluid life of 3-4 weeks
Biocide use extends life 1-2 weeks
Range of 25% to 75% longer
Biocide Treatment every 2weeks extends life forever with only maintenance fluid being needed
Kathon 886W is the number 1 maintenance biocide on the market
1,000+ gallons system size.
30% Share of 18mil large system market (5.94mil)
Distributed by 12 major metalworking fluid formulators as maintenance packages and branded under formulator name
Repackage Kathon 886W into Kathon MWX
Good for 25-75 gallon tanks
Lasted 2-4 weeks
Potential for 20mil in sales
Estimated 150,000 customers for MWX as compared to 325 for 886W
Nonferrious need absolute bacteria free fluid, all large plants
886 held 70-80 percent of market of the 3-5mil market so (2...
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