Nakamura
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Title: Nakamura

Essay Details:

Subject: Technology
Author: Paul C
Date: August 8, 2014
Level: University
Grade: C
Length: 4 / 935

Essay text:

Accepting offer from Semmelback, Semmelbach and Whittacker, Chicago Company achieve its goal to make more profit and to be a brand value outside of Japan. Executive summary The Nakamura lacquer company of Kyoto, Japan making lacquer for the daily table use with Chrysanthemum brand became bestselling brand in japan . But practically Nakamura had no business for American tourist. In this situation Mr. Nakamura received offer in rapid sequence from two visitor of the U.S. First visitor want 3 year contract for annual purchase of 4 lakh sets of lacquer. But brand name will be of that company. Second visitor have an offer of promotion and representation of his brand in US market for 5 year but Nakamura will not get profit in this duration...

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