Apple Computer
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Title: Apple Computer

Essay Details:

Subject: Technology
Author: Renee T
Date: November 18, 2013
Level: College
Grade: A
Length: 1 / 216

Essay text:

That was a really good idea on their part. It gets people's attention when they see a change in other people's lives by switching. Their main reason however for this campaign ad was to show the successful integration between the Mac's hardware, software, and other peripherals. The main computers for Apple that generated their income were the Power Mac and Power Book mostly geared toward business and professional markets. Other computers included the iMac and the iBook which were more for the consumer and education markets. Apple's Desktop were declining however during 2003 because consumers were buying portable models in place of desktops...

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