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The threats posed to privacy would be that the DART technology would be come to invasive and consumers who did not want to be tracked had no other option.
DoubleClisk's campaigned to educate consumers about online privacy and its privacy statement which stated the DoubleClick did not collect any personally-identifiable information about its users such as name, address, phone number or email address. It did collect non-personally identifiable information such as the server the user's computer was logged on to, user's browser type, and weather the user responded to the ad delivered. However, non-personally identifiable information could be associated with personally identifiable information if the user agreed to disclose their information...
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Common topics in this essay:
- Dart Plc Financial Report 2004
- How Valuable Time Is Squandered
- Point ? Click ? Money:
- QuickeInsurance: The race to Click and Close (A)
- Advertising Methods And The Ways In Which They Meet The Needs And Desires Of Their Consumers
- Hiring And Retaining Valuable Employees
- My Most Valuable Possession
- Don't Click on this
- Dyeing Poison Dart Frog
- “Advertising targeted specifically to children should be banned”.
- Double Click Inc
- How Are Current Advertising Techniques Used To Manipulate Consumers?
- The Effects of Divorce on Children; specifically focusing on age and gender
- Tobacco Advertising Makes Young People Their Chief Target
- Click Fraud
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