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As a ‘no frills’ airline, Ryanair was one of the first companies to take advantage of the introduction of technology in order to offer the lowest prices in the industry. We have identified, as is outlined in graph A, the changes that IT/IS have brought to the airline industry.
IT/IS influence peripheral elements of the airline industry such as check-in, allocation of seats, generating a number of reports, such as flight paths, weather forecasts, load and balance calculations, manifests for airport immigration and security authorities, in-flight catering orders and crew rotas. IS/IT has also enhanced the sales and marketing support systems, operational, and resource management systems...
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