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People associate those colors with warmth, relaxation, and a nice, freshly brewed cup of delicious quality coffee. It is used to set the mood of a coffee drinker. People generally have a cup of coffee as part of their routine, or simply to relax (even though it's effects are not very relaxing).
I think that using a different color, like red, blue, or green for example, would not extract the same emotion from people, nor would it give consumers the color association of a good cup of coffee with the advertisement.
The color scheme says that if you want to be relaxed, sexy and solo, and have a good cup of coffee, if you think you might want to be in a relaxing environment similar to the one in this ad, then buy Maxwell House Cafe Collection...
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Common topics in this essay:
- House of Bush House of Saud
- The Hot House
- Maxwell Shoes Co.
- To what extent does the Human Relations Approach to the design of work and management of people represent an improvement over work designed and managed according to the principles of Scientific Management?
- Fame And Her House (Chaucer's House Of Fame)
- Man of the House
- People Learn More Readily From Electronic Media Than The Do From Print
- The Influence Of The House In "The Fall Of The House Of Usher" And Its
- Sheppard v Maxwell Landmark Case
- Maxwell House Colors
- Memo on volunteer work at Middle Way House in Indiana
- the house
- Maxwell Relations
- Maxwell – a 64 FPGA Supercomputer
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