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Within the lawsuit, claims of invasion of privacy, unfair competition and misappropriating his likeness to the product, are made. The lawsuit also claims that because Barker is a well known figure in the rock music world unspecified punitive damages and statutory damages are being sought. On the website the advertisement sells its product for people "from athletes to rock stars". The Rockstar Beverage Company has refused to comment or return phone calls regarding the lawsuit (MSNBC).
The legal issues of the article refer to invasion of privacy, unfair competition and misappropriating likeness of a product between a well-known musician and a beverage company...
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