Walt Disney Case Study
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Title: Walt Disney Case Study

Essay Details:

Subject: Business
Author: Melissa S
Date: July 22, 2015
Level: University
Grade: B
Length: 7 / 2070

Essay text:

Long term planning might also be easier if the currency risk is hedged. On the other hand, it might be argued that WD has a different perspective on exchange rate movements. While WD might not have been able to predict exchange rate movements systematically, there seemed to be evidence in 1985 that the ? was extremely undervalued. Using the data in Exhibit 4 of the case, it would appear that the ? has depreciated substantially in real terms, the real rate having gone from ?225.7/$ in 1980 to ?284.69/$ in second quarter in 1985 (the real exchange rate, st, is calculated by multiplying the nominal spot exchange rate St, by the ratio of the U...

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