Trouble in paradise
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Title: Trouble in paradise

Essay Details:

Subject: Business
Author: Susan R
Date: September 23, 2015
Level: University
Grade: A
Length: 2 / 531

Essay text:

Bill Windler, the US company’s CEO, wants a 20% ROI whereas the Chinese company is satisfied with the current 4% ROI. 2. The US company CEO wants greater efficiency and full automation which will mean laying off 1,200 employees while the Chinese company plans not only to protect jobs but also to increase the number of employees from 2,300 to 3,500. 3. The US CEO would not want more expansion initiatives that would eat into profits but the Chinese is preparing for another acquisition of an unprofitable company and the creation of a new company to market a national brand. 4. The US company wants to go after the high-end market whereas the Chinese company officials who are not keen on quality are contented with “cha-bu-duo” (almost okay)...

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