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We are talking about so-called convenience goods with a short durability at relatively low prices.
The Body Shops prices are low/ medium. Based on where you by them ore what you buy. So the products are comparatively cheap which means that many can afford them. It is important that the company knows its target group and knows what the target group is willing to pay for the products. Of course, prices should always be com-petitive. Therefore it is vital for the company to have information about competitor’s prices.
The company is B2C related which means that its target group is consumers on the B2C market...
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Common topics in this essay:
- The marketing strategy about the products of company
- services and tangible products
- Marketing of inherently dangerous products
- Marketing - celebrities in promoting products
- Marketing Mix of Shading Technology Products:
- nd Apple Approach Marketing of Their Products
- Telecomm Products Marketing Plan
- The Body Shop, Marketing Mix &Amp;Amp; The 4 P'S
- Explain How Technological Advances Have Helped Organisations Create Products/Services Best Suited To Customers Needs And How They Were Able To Communicate Effectively With Their Target Audience.
- Products, Services, & Prices
- Products, Prices, Services
- Global Outsourcing of American Products and Services
- Customer Requirements Translated Into Products/Services
- Products, Services and Prices for King Taco, Inc
- Assessment Of Products And Services Of Starbucks Coffee
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