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Title: service factory

Essay Details:

Subject: Business
Author:
Date: February 27, 2012
Level: College
Grade: B
Length: 1 / 184

Essay text:

The result of this limited view is that the full range of services that could be provided by the factory largely has been overlooked as a source of manufacturing competitiveness. A study conducted by the Forum Corporation ( 1988) also found that poor after-sales service was the primary reason customers switched from one vendor to another. But now it is gaining importance. Some researchers has also emphasized the importance of service in manufacturing firms; they pointed out that computer manufacturers with technically superior products have been driven from the market because of poor customer service and a lack of software...

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