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The two proposals are from Dig-image and W-Comm. Each company offers its own strengths and weaknesses. In this analysis, I will examine the assumption made while predicting sales, price, and marketing costs for the proposals. Also, I will be checking whether the capital expenditure schedules planned are optimal and accounting for hidden cash flows. Finally, I will be accommodating for the risks inherent in the proposals while also leveling the cash flow streams of the two proposals using annuity calculations. This will be done through looking at probable future scenarios of the operation cash flow, an analysis of the Capital Expenditure (Capex) decisions, and finally deciding on the appropriate proposal...
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