Retail marketing and Promotion
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Title: Retail marketing and Promotion

Essay Details:

Subject: Business
Author: Sandra C
Date: August 9, 2014
Level: University
Grade: A
Length: 3 / 695

Essay text:

First I will be looking at Tesco. tesco currently are number 1 in the market. This has given tesco a very respectable image to its customers and business. Tesco are well known in the U.K and abroad. Pricing strategies- tesco are always looking for strategies to lower prices from their competitors, they have even got price checkers on their website (www.tesco.co.uk). Which allow customers to compare prices between their supermarkets, this shows how confident they are on what they offer. Like every business, tesco price their products for example ?1.99p instead of ?2.00. Product range- because tesco are a supermarket they have almost everything a customer would want for example from dog food to home mortgages...

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