Pfizer Swot
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Title: Pfizer Swot

Essay Details:

Subject: Business
Author: Benjamin H
Date: July 12, 2014
Level: University
Grade: A
Length: 2 / 312

Essay text:

Axitinib combined with gemcitabine reduced the risk of death - by 26 percent compared to gemcitabine alone (HR=0.74; CI 0.427 - 1.284) . All told, Pfizer’s Axitinib promises a better value proposition on all counts of efficacy, overall survival and delivery than existing therapies and future therapies must content with the superiority of Axitinib’s results. SWOT ANALYSIS Strengths • Strong marketing and sales capabilities to roll out a successful product pre and post launches. • Axitinib presents a strong value proposition for gold stand in PC treatment • Long standing relationships with the medical community Weakness; • Pfizer is relatively a new entrant in the cancer space compare with competitors like Genentech and Lilly...

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