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This is a strategic decision to spur innovation, develop new products, and explore new markets. The rationale for choosing this direction is that outsourcing from the literature review has been determined to decrease cost, increase productivity, and produces a higher quality of work. The functions that Riordan has decided to outsource are: customer service call / service centers; database management; application programming; data entry; and sales. Riordan chose to outsource the functions to China. The location was chosen due to the company already has a presence in this market. Legal, communication, role expectation, time zones, and job knowledge can be barriers when establishing a presence in a foreign market...
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