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It works with the overall environment. Scholars have divided these environmental factors into two main parts as.
Internal Environment
External Environment (8)
c. Internal Environment
The internal environment consists of the inherent competencies of the firm and the structure of its internal systems and processes. It is imperative for the organization to conduct an internal analysis to obtain a clear picture regarding its strengths and weaknesses. This helps the organization to design suitable strategies towards leveraging its strength to gain sustainable competitive advantage in the market...
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