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It comes as on surprise then, why shareholders are doubtful about what Mr. Zafirovski had to say. The article emphasizes that Nortel must take into consideration what is happening in the external environment, especially with regards to its competitors, so that it can develop a sound strategy and ultimately reach its goal of being a leader in the telecommunication industry (Thompson et al. (2006), 9). Additionally, the article reinforces how unethical strategies and behaviour displayed by Nortel in the past can have serious ramifications for years to come. This is one reason why shareholders are cynical about the picture painted by the CEO (Thompson et al...
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