Montecito State College - Division of Extension Studies
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Title: Montecito State College - Division of Extension Studies

Essay Details:

Subject: Business
Author:
Date: March 9, 2017
Level: University
Grade: A
Length: 17 / 5091

Essay text:

The division has been experiencing declining enrollment over the past few years and its dean has been charged with improving the division’s enrollment. Findings Based on our analysis, the following key factors were recognized: • Based on the SWOT analyses, the most flagrant area of opportunity for the college is related to its inefficient marketing plan. • The segmentation analysis revealed that there is growth potential in graduate level courses and continuing education courses. It was also discovered that there are no satellite campus located within Wendell and Santa Rosa counties. These deficiencies create great opportunities to grow the division...

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