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Title: Mercedes

Essay Details:

Subject: Business
Author: Patrick W
Date: July 23, 2015
Grade: B
Length: 4 / 1153

Essay text:

We believe this is an overwhelmingly positive outcome for both Daimler and Chrysler." The most obvious result of the ownership split is a change in name for one of the world’s oldest car-makers. Pending the approval of shareholders, DaimlerChrysler AG will become known simply as Daimler AG, rather than reverting to Daimler-Benz AG - the company’s long-time name before its marriage with Chrysler. Despite the fact the two entities have failed to integrate as smoothly as promised through increased economies of scale, DCX has also announced that existing projects with the Mercedes Car Group will be continued, including the development of conventional and alternative drive systems, purchasing, sales and financial services outside North America...

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