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Essay text:
Listed below are other components in marketing:
• Identifying and understanding customer’s wants and needs
• Understanding the marketplace
• Customer-driven marketing strategy
• Creating marketing programs
• Building customer relationships
If I were a business owner wanting to market my products and services, I would first need to identify and understand my customer’s wants and needs. I would also need to understand the marketplace where my customers reside. This can be done through market research. I would then focus on developing a customer-driven marketing strategy. This is a process where we identify our target market...
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Common topics in this essay:
- A critical review of the ways in which marketing thought is evolving in response to current trends in the services marketing environment.
- As a recently appointed marketing manager to a local company you have been asked to convince the management team of the benefits of adopting the marketing concept.
- Marketing & Successful Marketing Practices
- Marketing - celebrities in promoting products
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- Marketing Research (Made Up)
- Marketing of inherently dangerous products
- Retailing Characteristics Of Fast Food Stores And Their Impact On Customer Sales And Satisfaction
- Services Marketing
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