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The purpose of this paper is to describe the elements of the marketing mix, product, place, price, and promotion. The paper will use an organization to describe how each of the four elements of the marketing mix affects the development of the organization's marketing strategy. The paper will also describe how the organization implements each of the four elements of the marketing mix.
Motorola and the Marketing Mix
Organizations need to identify who will be interested in buying their products or services. Once this is done, they need to see if their products or services will satisfy their customers' needs...
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