marketing KFC
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Title: marketing KFC

Essay Details:

Subject: Business
Author: Manuel T
Date: May 11, 2013
Level: University
Grade: B
Length: 23 / 6880

Essay text:

The first outlet KFC Malaysia situated in the heart of the city, Kuala Lumpur since 1973 and has been served for more than 30 years old. From Malaysia to different states, 336 KFC outlets have been steadily set up today. Besides that, KFC has won several awards such as “Marketing Excellence Award for the Asia Pacific region in 1991, Grand prize in International Potato Championship organized by the U.S potato board and received the “Best specialty” prize for being most creative in marketing the potato products in1997. KFC in Malaysia offer a wide range of meal for all ages and its selection has expanded over the years to include favorites such as popcorn chicken, Kentucky Nuggets, Cheezy Wedges etc...

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