Marketing
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Title: Marketing

Essay Details:

Subject: Business
Author: Floyd T
Date: June 9, 2011
Level: University
Grade: A
Length: 3 / 730

Essay text:

These factors include: 1) Customers Organizations survive on the basis of meeting the needs, wants and providing benefits for their customers. Failure to do so will result in a failed business strategy. 2) Employees Employing the correct staff and keeping these staff motivated is an essential part of the strategic planning process of an organization. Training and development plays an essential role particular in service sector marketing in-order to gain a competitive edge. This is clearly apparent in the airline industry. 3) Suppliers Increase in raw material prices will have a knock on affect on the marketing mix strategy of an organization...

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