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Once stock holders see the company is doing well, they will continue to invest in that company. With all of the data that companies produce, how do they sort through and find information that is relevant to what they are looking for? Companies sort through stored information by a process called data mining.
PC Magazine defines data mining as “exploring and analyzing detailed business transactions. It implies [digging through tons of data] to uncover patterns and relationships contained within the business activity and history.” (PC Magazine) The patterns of data that the mining process uncovers allow company executives to make better business decisions...
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