M&S Economic study
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Title: M&S Economic study

Essay Details:

Subject: Business
Date: December 16, 2010
Level: University
Grade: A
Length: 11 / 3047

Essay text:

As well as owning the US supermarket group "Kings Supermarkets" M&S website The company has expanded both vertically and conglomerately. Looking at home ware, foods, flowers, (see appendix) cafes, gifts and cards. They have invested in many different styles of clothing ranges such as Per Una, Per Una Due and the Limited Collection. The conglomerate integration of the food market has proved to be very successful with the opening of independent "simply foods" branches and ?lifestores, selling homeware. M&S operates in an oligopolistic market structure with its main competitors being NEXT, House of Fraser, Gap and Alders...

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