India Two
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Title: India Two

Essay Details:

Subject: Business
Author: Michael L
Date: February 14, 2014
Level:
Grade: A
Length: 2 / 325

Essay text:

The agreement was once again renewed in 2004 and has been extended till 2014. Performance vis-a-vis Industry The Indian two wheeler industry has seen a paradigm shift from being a regime of regulation and tight control in the 1980s to a more liberalised and a competitive present day era. After missing out on the initial boom in two wheeler segment during the period of 1993-1996, Hero Honda has emerged as a world leader. The gap between motorcycles sold by Hero Honda and its closest rival is approximately 1 m units (23% of industry size). One of the reasons for the tremendous performance of Hero Honda is the significant increase of share of motorcycles in the two-wheeler segment, from 42% in FY99 to 77% in FY04...

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