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NIKE is dependent upon high technology in their effort to stay ahead of their competitors and produce products. acts and machines that actually make the shoes. Its success had been fueled by the use of low wage labor in developing countries, accompanied by highly acclaimed marketing strategies and advertising campaigns.
Key factors that influence success of NIKE
If a company is able to establish brand awareness, they will have a significant advantage in grabbing consumer's attention and, therefore, market share. In today's society where consumers have significantly less time to shop and compare, brand awareness is critical...
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