Corvette
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Title: Corvette

Essay Details:

Subject: Business
Author:
Date: August 15, 2016
Level: University
Grade: A
Length: 2 / 363

Essay text:

Since 1953, Corvette has been a legend to millions of fans in the United States and around the world. Marketing Environment Today, the economy is struggling with rising crude prices and escalating gasoline prices at the pumps. With the price of premium gasoline averaging $4.30 a gallon the gasoline guzzling days of the sports car could be numbered. In 2007, “sales for the Chevrolet Corvette were down almost 8 percent” (Cetawayo, 2008). General Motors (GM) Spokesman John McDonald said “the declines are a reflection of fluctuations and pressures on the overall economy and housing market” (Cetawayo, 2008)...

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