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Essay text:
Chanel provides the contact detail to customers on the website. It is given a variety of direct response promotional approaches from email and telemarketing. Particular customer service representative response for communicate with customers by telephone on seven day of a week (Chanel n.d.). It is a direct-response promotion which builds the harmony relationship between customers and Chanel. The approaches provide unique opportunities for customizing the marketing communication message (Quester et al, 2007).
Secondly, Chanel advertises in the famous and fashion magazines around the world. It send latest fashion message to the correct consumers...
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