Brand Loyalty
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Title: Brand Loyalty

Essay Details:

Subject: Business
Author: Thomas S
Date: November 12, 2011
Level: University
Grade: B
Length: 2 / 348

Essay text:

Things that attracted him and held him to this brand were their original designs/looks, great customer service, dependability, and frequent innovations. In 1976 Apple Computer Inc. came to be in Cupertino, California. Apple was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne. In 2007 they dropped “Computer” from their name because of their expansion in electronic products. Since the early days of Apple, they have been known to “reinvent the wheel” and taking the risk of trying something new and innovative. Apple has always strived to push the limits and to provide more efficient computers, sleeker designs, and products offered by no other company...

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