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Title: Deodrants

Essay Details:

Subject: Book Reports
Author: Diana P
Date: December 5, 2014
Level: University
Grade: A
Length: 1 / 268

Essay text:

Though the products are yet to grab a sizable market, the industry is poised for major growth by this summer, a market analyst said. Godrej Consumer Products Limited (GCPL) launched Cinthol deo soap to tap into this segment recently. And GCPL vicepresident Dr Rakesh K Sinha is optimistic about the market for such products in India. "The deodorant segment in India is still underdeveloped. At present, only 1 per cent of the population can afford deodorants. In such a case, if there are product variants that can offer the convenience of a deo along with a soap, for low prices, who will not buy it?" he asked...

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