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Title: Zara

Essay Details

Subject: Miscellaneous
Author: Geoffrey R
Date: April 2, 2015
Level: University
Grade: A
Length: 5 / 1368
No of views: 0
Essay rating: good 0, average 0, bad 0 (total score: 0)

Essay text:

Other secret is our distribution system. Fashion industry is getting highly competitive. To be leader in this industry we need to focus on our internal and external factors. (Please see Exhibit A). Strategy Recommendations: We should adapt; • Horizontal marketing strategy. • Indulge into intensive and exclusive distribution...

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Strategic planning flow map (Please see Exhibit B) is how we will put this in play and produce results. • Marketing Opportunity: By establishing “Horizontal Marketing” system will help us accomplish much more than we can do alone. Our resources, production capabilities, distribution channels will improve tremendously...

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