Yellowtail Marine
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Title: Yellowtail Marine

Essay Details:

Subject: Business
Author: Michael T
Date: November 30, 2015
Level: University
Grade: A
Length: 17 / 4812

Essay text:

Robyn Gilcrist has taken over as CEO a few days after the death of Olaf Gunerson, Yellowtail’s founder and former owner. Therefore, there was no proper hand-over for Gilcrist. Appointed by the company’s new owner, Charles Boswell, the plan was for Robyn to have 12 months working with Gunerson before his retirement, but death intervened. Now Robyn must learn the business in a fast pace and keep it running without him. The case concerns Gilcrist’s first day as president. Gunerson’s death caused her to joined Yellowtail some weeks ahead of the scheduled starting date. Boswell has asked her to deal with whatever needs doing, fly to San Fancisco to a board meeting this afternoon, and then attend Gunerson’s funeral the following day...

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