Title: Why does E-bay have problems in its Asian markets?

Essay Details

Subject: Business
Author: George T
Date: March 5, 2017
Level: University
Grade: A
Length: 2 / 531
No of views: 0
Essay rating: good 0, average 0, bad 0 (total score: 0)

Essay text:

The Chief Executive of E-bay (Meg Whitman) had formally made the announcement in an E-bay office in Shanghai. EBay has already invested hundreds of millions of dollars trying to establish its presence in China. After reading what Tim Boyd (an analyst with Caris and Company) article it was no surprise that E-bay has been failing in China...

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The company established itself in China as early as 2002, when it pulled out of Japan in a concession to Yahoo’s sizable lead, and bought a third of Eachnet.com principal online auction site. The Following year, E-bay acquired the rest of Eachnet.com, bringing the total price to $180 million. In 2005, eBay spent another $100 million on marketing in China...

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