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Essay Details:
Essay text:
E-initiatives taken up by Whirlpool
..
Objectives:
1) Analyze the adoption of current supply chain strategies and the reason for there initiation
About company: The U.S. appliance industry has currently 3 dominant companies, Whirlpool, General Electric, and Electrolux, producing full lines of major household appliances - cooking, refrigeration, and laundry
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In the late 1980's whirlpool recognized the need to look for growth beyond the mature and highly competitive U.S. market. Whirlpool began a series of acquisitions that would give the company the scale and resources to participate in global markets...
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