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They are involved in planes, trains, finance, soft drinks, music, mobile phones, holidays, cars, wines, publishing, bridal wear, and more. What unites all these businesses is the values of their brand and the attitude of their 30,000 employees. Total 2003 global revenues exceeded CAD$7.4 billion.
Virgin has positioned themselves as the consumer's champion and strives to be known for developing products and services that make the consumer's life easier ? delivering better value, a better service, challenging the status quo, and injecting an element of fun. (http://www.virgin.com/aware/customers...
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