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According to the text, Chinese tend to hold a high level of obligation toward following direction at work. This fit nicely in to Wal-Mart's style of "red shirts, mass cheering, incessant pep rallies and veneration of a deceased founder." However, the consumers in China are not going to consume hot dogs and apple pie. They want their culture represented. Therefore, Wal-Mart adopted a global geographical divisional structure. Wal-Mart could not offer the same items in Smallville, USA as Mexico City nor Chongqing.
The global geographical division allowed the Chinese region to tailor to the needs of the consumers in that region...
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