The cost of competition
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Title: The cost of competition

Essay Details:

Subject: Business
Author: Irma N
Date: August 25, 2010
Level: University
Grade: A
Length: 8 / 2185

Essay text:

Assumptions made for the analysis Fare structure: I assume that there is an uneven distribution of the different ticket classes used on each flight. More advance fare tickets are sold than full fare tickets. This distribution was assumed for all travel days (no distinction between weekdays and weekend days). For the situation prior to and immediately after Schnell Air entering the market see Appendix 2, for the distribution after the reaction of Turin Air and Innsbruck Air's reaction to the market entry of Schnell Air see Appendix 11. This assumption is, of course, flawed, since the ability of Schnell Air do adjust fare structure according to sales cannot be estimated and was not taken into account here...

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