Strategic Management
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Title: Strategic Management

Essay Details:

Subject: Miscellaneous
Author: Hallie W
Date: May 23, 2013
Level: University
Grade: A
Length: 4 / 1138

Essay text:

2). Decisions and actions that determine the long-run performance of a corporation can either make a corporation succeed or fail. For instance, one of Jet Blue's problems that it faced was the winter in February 2007. A major ice storm swept over the Mid-West and Eastern United States forcing the airlines to either cancel flights or delay them. Hundreds of travelers were stranded in airports across America (New York Times, 2007). Jet Blue, on the other hand, did not cancel flights or delay them until it was too late. Jet Blue was optimistic that the weather would lift and they would be able to get flights of the ground (New York Times, 2007) trying to keep the customer happy and to their destination...

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