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Title: Southwest Case Study

Essay Details

Subject: Business
Author: Clifford R
Date: October 18, 2013
Level: University
Grade: A
Length: 2 / 484
No of views: 0
Essay rating: good 0, average 0, bad 0 (total score: 0)

Essay text:

It was much expensive than the Southwest. Therefore the Southwest sold the inexpensive ticket but their net income was higher than other Air companies. Compare to the Southwest and United, the Southwest’s net income was 4.8 ($B) in 2004 and the United’s was -10.5($B) in 2004. Because the Southwest’s low price of ticket can attract the customer to buy their ticket...

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Because the Southwest’s low price of ticket can attract the customer to buy their ticket. And they had lowest operating-cost which support and control their low ticket. By the way the Southwest was well entrenched high customer satisfaction airline. Their supervisor put the Southwest’s employees first...

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