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Title: Porter'S Five Forces A Model For Industry Analysis

Essay Details

Subject: Business
Author: Rachael H
Date: March 2, 2015
Level: University
Grade: A
Length: 1 / 259
No of views: 0
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But competition is not perfect and firms are not unsophisticated passive price takers. Rather, firms strive for a competitive advantage over their rivals. The intensity of rivalry among firms varies across industries, and strategic analysts are interested in these differences. Economists measure rivalry by indicators of industry concentration...

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The Concentration Ratio (CR) is one such measure. The Bureau of Census periodically reports the CR for major Standard Industrial Classifications (SIC's). The CR indicates the percent of market share held by the four largest firms (CR's for the largest 8, 25, and 50 firms in an industry also are available)...

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