Title: Organisational Marketing Strategies and the Digital Age

Essay Details

Subject: Business
Author: Bernard H
Date: May 4, 2012
Level: University
Grade: A
Length: 6 / 1501
No of views: 0
Essay rating: good 0, average 0, bad 0 (total score: 0)

Essay text:

In addition, consumers cannot be considered a group as a whole. Customers are people, and vary considerably and have different needs so cannot all be satisfied in the same way. (Kotler 31) These reasons mean that marketing must be strategic in order to have the biggest impact on obtaining customers, increasing market share, and growing the business...

Showed first 250 characters

Do you need an essay?

Here are the options you can choose from:

  • Order plagiarism free custom written essay
  • All essays are written from scratch by professional writers according to your instructions and delivered to your email on time
  • Prices start from $12.99/page

Do you need many essays?

FULL access to essays database

  • This option gives you the immediate access to all 184 988 essays
  • You get access to all the essays and can view as many of them as you like for as little as $28.95/month

Strategic marketing is defined as the process of aligning strengths of an organisation with the groups of customers it can serve. (Kotler 31) This means that the marketing strategy will align an organisation with a group of customers where it can meet their needs better than its competitors. Strategic marketing affects the whole direction and future of an organisation...

Showed next 250 characters

If you cannot find any suitable paper on our site, which happens very rarely, you can always order custom written paper which will be written from scratch by our professional writers and deliver to you on requested time.
  • Your research paper is written by certified writers
  • Your requirements and targets are always met
  • You are able to control the progress of your writing assignment
  • You get a chance to become an excellent student!

Total price: $10.00


Common topics in this essay:


Similar Essays:


1 pages / 254 words

Organisational Marketing Defined

3 pages / 809 words

Organisational Marketing Strategies and the Digital Age

6 pages / 1501 words

Writing A Business Plan

2 pages / 494 words

Case Study 2

3 pages / 759 words

Case Study

3 pages / 759 words

cadbury marketing stategy

1 pages / 263 words