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Title: nokia marketing mix

Essay Details

Subject: Business
Author: Kathleen P
Date: January 9, 2014
Level: University
Grade: B
Length: 19 / 5578
No of views: 0
Essay rating: good 0, average 0, bad 0 (total score: 0)

Essay text:

It supports advanced functionalities, such as digital enhancement identification, stereo audio, and fast data connectivity. Target Market: Teenagers/Young Adults (15 ? 27yrs) Students Product: Anatomy: Core ? Mobile Phone Actual ? Nokia 7210 Augment ? FM Radio, WAP, Games Classification: Speciality/Shopping Range: Nokia 7250 (enhancement/updated version of 7210) Networks (i...

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Orange, O2, T-mobile, Vodaphone) Brand: Nokia, Connecting People Nokia 7210, "A sign of Attitude" Product Life Cycle: early Growth/ late introduction Price: ?299.95 - ?219.99 (Argos, Carphone warehouse, Index) A Description Of the Criteria Used by the Company to Target the Selected Market The company Nokia have promoted the Nokia 7210 in a certain way to target the selected market...

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