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Title: Nintendo Wii

Essay Details

Subject: Technology
Author:
Date: March 29, 2012
Level: University
Grade: A
Length: 3 / 624
No of views: 0
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Essay text:

The ultra gamers are gamers that spend more than 5 hours per week playing games and more than $50 in the last six months buying them. This means the other 78% is the casual market(joystiq.com) In fact what is a casual game? Basically it’s a simple game designed to appeal to wide audience. Typically casual games are not big budget and not action-based; they are normally puzzle/card-type games that you can load and play straight away...

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Typically casual games are not big budget and not action-based; they are normally puzzle/card-type games that you can load and play straight away. Casual games don’t generally “punish” the player, they are more of a progressive “fun/addictive” experience. Overview: Target Market: “Casual gamers” Description: Casual gamers are a new and previously unexplored segment, looking to have fun but unconcerned with having the best graphics preferring easy to use gaming, these consumer may have otherwise not purchased a console...

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