Title: Nike strategic audit

Essay Details

Subject: Business
Author: Joseph S
Date: March 23, 2011
Level: University
Grade: B
Length: 10 / 2839
No of views: 0
Essay rating: good 0, average 0, bad 0 (total score: 0)

Essay text:

Strategic posture 1. Mission ? To bring inspiration and innovation to every athlete in the world. 2. Objectives ? Provide an environment which develops people to maximize their contribution to NIKE. ? Identify focused consumer segment opportunities. ? Provide quality and innovative services and products internally and externally...

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Strategies ? How does Nike differentiate their product from those thousands of products in the market? ? How do I know my product has been actually viewed and which location will be ideal for the product. ? Nike is currently is expanding into emerging in new markets (sports) at the same time they are still focusing in innovating in their core product (footwear)...

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