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Title: Motorola, Inc.

Essay Details

Subject: Business
Author: Ernesto M
Date: November 3, 2015
Level:
Grade: A
Length: 5 / 1288
No of views: 0
Essay rating: good 0, average 0, bad 0 (total score: 0)

Essay text:

Motorola's CEO and Chairman is Edward J. Zander and employs more than 9,000 people worldwide and had sales of $42.9 billion in 2006. Motorola today has three business segments: 1) Mobile devices 2) Home and networks Mobility and 3) Enterprise Mobility solutions. This company has come a long way since its first product which was the battery eliminator in 1928 and they have also been recognized for their dedication to ethical business practices...

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Their products over the years have grown and changed along with their drive for excellence which has become stronger than ever. What more can this company do? The strategic audit I have prepared might shed some light on some ideas for them. Strategic Audit Section V: Analysis of Strategic Factors. SWOT- Portfolio (S) - They have a very strong portfolio but need to beef it up...

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