Title: Mobile Advertising

Essay Details

Subject: Technology
Author: Yvonne P
Date: November 12, 2013
Level: University
Grade: B
Length: 3 / 757
No of views: 0
Essay rating: good 0, average 0, bad 0 (total score: 0)

Essay text:

Is this new form of advertising right or wrong; and does it take infiltrating our privacy to the next extreme? There are essentially two sides to this new fad. One being that it is a great thing and could provide relative advertising of local restaurants when searching online from a mobile phone. “Tying ads to online searches from mobile phones is another potential goldmine...

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A subscriber typing in “pizza” for instance, could receive ads for nearby pizza parlours along with his generic search results. Such a customer, mobile operators hope, is likely to be more grateful than annoyed by the intrusion” (Business) This would be in a way helpful because it could spark ideas on where to eat if in a large group...

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